Report

Are Freelancers the Long-Tail Channel of the Future?

New research from Localogy and Mono Solutions conducted among European freelancer workers shows the freelancer market remains untapped.

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Summary

In Q1 2021, Localogy and Mono Solutions conducted an online survey of 553 freelancers in the United Kingdom, Germany, and Sweden.

The objective was to learn more about how freelancers operate their businesses, what motivated them to choose to freelance over full-time employment, and how they secure new clients.

In this report 'Are freelancers the long-tail channel of the future?'  you'll learn about:

  • The freelancer landscape;
  • The marketing assets the freelancers need from their digital service providers;
  • Why freelancers are not resellers of the SaaS they are recommending.

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